Category: Loyalty and Marketing

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Some use a traditional points system. Others manage to cleverly incorporate other aspects of their marketing – for example, extra rewards or discounts ...
Many big retailers have rewards and loyalty programmes to be admired we would fall over ourselves to replicate. Sephora was one of those, and if you'v ...
Tesco has today announced a host of exciting improvements to Clubcard, the most rewarding loyalty scheme in the retail sector, making it even simpler ...
A recent report in The Mirror has revealed that TV show, Supershoppers, (Channel 4 at 8pm Tuesday) planes to investigate the price of loyalty schemes. ...
A new report, which looks at shopper behaviors and motivators through the lens of mobile, promotions, and technology has suggested that digital channe ...
Qantas are focusing on giving customers the ability to earn greater rewards and experiences through everyday transactions with the launch of their own ...
Customer loyalty is understandably highly valued in any selling organisation. We all know it’s a lot easier to sell to existing clients than it is to ...
More and more pet owners are choosing to take their pets with them on flights and last year 25,000 Korean Air passengers did just that - a 50% increas ...
Loyalty & Retention: Leaders are concerned According to a new guide, CMOs are prioritising customer acquisition efforts despite an urgent need to ...
Employee Rewards: Gift Cards for Business You've heard that Gift Cards are a billion dollar industry. But what does that actually mean for you as a b ...
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