Category: Loyalty and Marketing

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Viewpoints Loyalty and establishing effective customer retention programmes How can companies best retain customers through gift ...
Viewpoints Strategic use of promotional merchandise can deliver results David Lynn, managing director, Dowlis Corporate Solutions ...
Viewpoints Keep customers sweet with loyalty schemes during recession As economic hardship encourages consumers to shop around, loyalty schemes ...
Viewpoints New year, new job – what employers can do to retain key staff in 2013? P&MM's John Sylvester discusses the best methods of staf ...
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