The official convention bureaux for London and Paris have announced a new partnership which they claim will see the two cities working together for the first time to deliver a “unique two-in-one incentive trip”.

The agreement is aimed at inspiring North American incentive buyers to book a 2-in-1 trip for their clients.

The itineraries have been curated to showcase how easy it is to enjoy both cities in one incentive trip and includes an official partnership with Eurostar.

Joshua Novick, VP Business Tourism at London Convention Bureau said: “London and Paris are two of the world’s top business and leisure travel destinations, making this a really powerful offer for incentive planners. With so many great hotels, cultural attractions, parks, restaurants and experiences, we are excited to be able to bring such a unique incentive offering to the market. London is open to collaboration with other likeminded, global cities and by working together as we are doing in this way, we can offer a once-in-a-lifetime incentive travel experience that allows delegates to experience two amazing cities in one epic trip.”

Corinne Menegaux, general manager of the Paris Convention and Visitors Bureau added: “Paris & London are an ideal 2-in-1 destination to hold a conference or an incentive. These cities are internationally renowned for numerous reasons such as the quality of their infrastructures, their trendy hotels and innovative activities. Both cities combine leisure & business attractions that are the keys to successful events and they have a constantly evolving offer to make the ‘Old World’ very attractive! If you’re looking for an unusual place to organize a meeting or a dinner, the two capitals are available for private hire, with a wide range of venues ranging from iconic museums to cutting-edge galleries and revolutionary conference centres.”

Inge Bauwens, lead sales manager, Eurostar concluded: “It’s easy to fit the best of London and Paris in to a single trip, with a seamless Eurostar journey between the two cities in just over two hours. For those looking to make the journey even more enjoyable, groups that have booked an entire coach can add an exclusive experience on board, with themes ranging from food and drink to arts and culture available to entertain guests whilst they travel.”