Loyalty and Marketing

By: Mark Eglington, Simply Thank You, home of the onecode  “Customer retention is a huge concern for 61% of merchants,

Salesforce (NYSE: CRM), the global leader in CRM, today announced Loyalty Management, a new product for companies across industries, including retail,

Guest Post from Jil Maassen, Lead Strategy Consultant at Optimizely “Most consumers are creatures of habit. From essential purchases through

Popular coffee shop Starbucks has announced today that they have a new rewards programme which will now give customer even better rewards.

Krispy Kreme UK recently launched their revamped loyalty program, built on a foundation of Flooid Core technology. Krispy Kreme’s new

The latest study by Rethink, 85 percent of brands participating in shopping center loyalty programs have intensified their participation during

Shoppers digital demands have shifted and accelerated during lockdown. James Smithdale, co-founder and CEO of pqCode, outlines how brands and

Reward programs have the largest positive impact on consumer loyalty. New research1 revealed that slightly less than half of U.S. businesses

Many businesses are hyper-targeting marketing efforts to millennials and Gen Z, but new research1 released today highlights the shopping patterns of