Reward news: TUI launches UK eGift card

TUI, the UK’s largest tour operator has announced the launch of the new TUI UK eGift card via SVM Global

TUI UK is the business behind the TUI, First Choice and Marella Cruises brands, as well as Crystal Ski and TUI Lakes & Mountains and now offer a UK eGift card.  TUI’s vision is to motivate a team of talented, spirited and genuine people to deliver great customer experiences and spread smiles around the globe. Both TUI and B2B gift card specialists, SVM Global, envision the TUI eGift cards as a great success in the reward and recognition space.

SVM Global has been able to provide an end-to-end offering for TUI. Managing all aspects of the programme, including order processing and fulfilment at their dedicated, UK based facility, managed services, and the launch of a new B2C website.

Helen Caron, Director for Distribution and Cruise at TUI said of the new site: “We’re really excited to be able to offer a new eGift card. This is another example of how we continue to grow in the digital space and we know this is something both our customers and corporate partners will love.”

The purchased eGift cards are delivered to the recipient’s email address instantly when ordered via SVM Global’s ‘YourHub’ system or via an API link. eGift cards can also be delivered in just minutes when ordering and completing payment for bulk orders.

Neil Pagnam at SVM Global adds:

“We are delighted to be able to partner with the UK’s leading travel brand on this exciting new launch. Taking their programme from solely plastic to both plastic and digital is a big step forward and we anticipate a huge surge in interest for the new digital delivery method. The TUI eGift card is an exciting addition to our growing retail portfolio.”