Loyalty and Marketing Loyalty programs: key to alleviating the retailing crisis The latest study by Rethink, 85 percent of brands participating in shopping center loyalty programs have intensified their participation during…
Loyalty and Marketing New normal loyalty – it’s loyalty, but not as we know it Shoppers digital demands have shifted and accelerated during lockdown. James Smithdale, co-founder and CEO of pqCode, outlines how brands and…
Incentives Loyalty and Marketing Paycare teams with Molton Brown to treat employees and policyholders A new and unlikely partnership between two brands is now offering thousands of individuals across the UK the chance to…
Loyalty and Marketing Reward programmes deepen consumer loyalty Reward programs have the largest positive impact on consumer loyalty. New research1 revealed that slightly less than half of U.S. businesses…
Loyalty and Marketing Loyalty and Rewards for Gen X and Boomers Many businesses are hyper-targeting marketing efforts to millennials and Gen Z, but new research1 released today highlights the shopping patterns of…
Loyalty and Marketing See the evolution of loyalty in retail – latest stats released New research out today shows the public appetite for points and plastic is as popular as ever. According to Hawk Incentives’ The…
Employee Engagement Gift Cards Incentives Loyalty and Marketing Gift cards driving increased shopper engagement and loyalty Gift cards are playing a growing role in driving customer loyalty and engagement, according to the latest research published by…
Loyalty and Marketing Finalists for Loyalty Awards revealed Businesses and loyalty programmes making the list of finalists this year are using technology and empathy to stand out from…
Loyalty and Marketing Reward-Based Promotions Outperform Discount-Based Promotions New research completed by Aberdeen Group, a leading analyst firm, finds companies that offer consumers reward-based promotions to drive engagement…
Featured Loyalty and Marketing News and New Launches Tranxactor and IRC launch ‘booost’ toolkit to allow retailers to manage reward and loyalty programmes Tranxactor, experts in loyalty, CRM and closed-loop payment systems made waves at the recent award ceremony for the UK…
